---
id: "entity-154-en"
name: "Wes Lin"
type: "artist"
subtitle: ""
liveUrl: "https://www.rooftopproductions.hk/en/artist/wes-lin"
socials: []
---

# Wes Lin


## Biography
Wes Lin, founder of Play In Thermae, has a background as a theater director. His expertise spans performing arts, film and television marketing, advertising creativity, and physical training. He has long focused on the systemic challenge of "how arts and culture creators can achieve long-term survival in the social media era."

Graduating with a major in Directing from the Department of Theatrical Arts at Taipei University of the Arts, he is known in the theater community by the pen name "Ban Zhu Ren" (Homeroom Teacher). In his early career, he served as an assistant director for the Lee Qing Zhao the Private Sentiment-Action Theater, touring with the company to cities including Shanghai, Beijing, Wuzhen, and Chengdu. During these cross-city and cross-cultural productions and exchanges, he gradually realized that whether a work gets seen often depends not solely on the creation itself, but on the underlying production structure, marketing strategies, and market context.

In 2021, he founded "Play In Thermae." By integrating his years of experience in marketing, teaching, and consulting, he gradually transitioned into the role of a performing arts strategy consultant. In recent years, through the program "Yan Ke Jiao Shi" and hands-on coaching, he has assisted actors, writers/directors, and creative teams in clarifying their positioning, evaluating collaborations, and building sustainable career paths. 

His core philosophy is not to commercialize art, but rather to support artistic creation through strategic thinking. By allowing art and commerce to operate in parallel, he aims to empower performing arts professionals to build enduring careers within real-world frameworks.



## Upcoming Show
- **Karaoke** (21 Aug 2026 – 22 Aug 2026) — *Roles: Marketing Manager*
  Award-winning artist Michelle Li presents Karaoke, a solo drama that echoes Hongkongers' shifting identities.






## multimedia
![Wes Lin headshot](https://imagedelivery.net/cnF_01lL_k87WoK7dlSk6Q/rooftop-images/wes-lin-headshot/public)